Smile Cookie Campaign hopes to raise over $100,000 for local NICU

Those with University Hospitals Kingston Foundation (UHKF) and Kingston Health Sciences Centre (KHSC) were all smiles behind their masks as they gathered at the Tim Hortons on Dalton Avenue to kick off the Smile Cookie Campaign on Thursday, Sept. 10, 2020. Submited photo.

Next week, participating Tim Hortons locations across Canada will be serving customers with an extra smile, even while wearing masks.

Starting Monday, Sept. 14, 2020, the Smile Cookie Campaign at local Tim Hortons will again be raising money for the Kingston Health Sciences Centre’s (KHSC) Neonatal Intensive Care Unit (NICU).

“We meet families, and their fragile newborns, in the NICU every day and so many of them require life-saving, specialized care that would be impossible for the hospital to offer without state-of-the-art technology,” says Dr. Gillian MacLean, Neonatologist, KHSC. “When you buy a Smile Cookie, know that it is much more than a donation.  It is an investment in quality of life and in our community. It is a gift of hope to our tiniest patients and the parents who love them and are waiting to take them home.”

During the campaign, guests can enjoy a freshly baked chocolate chunk Smile Cookie for $1, plus applicable taxes, and the Tim Hortons restaurant owners will donate the full $1 from each cookie sold back to local charities – like the University Hospital Kingston Foundation right here in Kingston.

Image courtesy of KHSC and Tim Hortons

According to KHSC, the Smile Cookie campaign raised a record-breaking $132,074 for KHSC’s NICU last year. They cite the generosity of participating locations in the Kingston area, the commitment of staff and our enthusiastic community for this wonderful achievement, and hope to have another very successful year. The 2020 Smile Cookie Campaign locally hopes to raise at least $100,000.

“The Smile Cookie campaign is a wonderful example of our community coming together to help support some of its most fragile members,” says Wayne Owens, Board Chair, University Hospitals Kingston Foundation. “We are so pleased that once again this year the proceeds will be directed to the NICU to support our tiniest patients.”


The NICU at the Kingston General Hospital (KGH) site is the only high-risk obstetrical centre for southeastern Ontario. Kingston is one of only five communities in the province to offer sophisticated, innovative high-risk neonatal care and is part of a provincial network of specialized neonatal services, with 14, Level 2 and eight Level 3 (higher acuity) beds. The KGH site cares for babies from Kingston and region, as well as from across the province when other NICUs are full. More than 400 newborn babies are admitted to the NICU each year. The average occupancy rate is 108 per cent and the number of admissions is expected to rise over the next decade.

About University Hospitals Kingston Foundation
University Hospitals Kingston Foundation is the charitable foundation supporting Kingston Health Sciences Centre and Providence Care. We inspire generosity for the health of families in our region and beyond. UHKF raises funds for healthcare facilities, programs, equipment, education and research that benefit the 500,000 people living in Kingston, southeastern Ontario, and beyond. To find out more about giving opportunities or to make a donation, call 613-549-5452 or visit

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