Rising cost of living makes ‘Give 30’ fundraiser more important than ever

Photo by Joel Muniz.

A local fundraiser for one of the area’s largest hunger-relief charities, the Partners in Mission Food Bank, is set to kick off on Monday, Mar. 4, 2024. Give 30, a unique grassroots volunteer-run initiative combatting hunger during Ramadan, marks eleven years of local giving in 2024.

The Give 30 campaign began in 2012 when founder, Ziyaad Mia, designed the campaign as a means to bring attention to hunger in local communities, and to encourage those from all backgrounds to support food banks during the month of Ramadan through Give30.org. The overall Give 30 campaign supports 17 major food banks and anti-poverty organizations in Canada, which together serve hundreds of thousands of people.

“Give 30 have been great supporters of Partners in Mission Food Bank and we truly appreciate their leadership,” said Dan Irwin, Executive Director of Partners in Mission Food Bank. “With the rising cost of living, we are seeing more people struggling than ever before. In 2023, a record 1 in 19 people received a food hamper from Partners in Mission Food Bank. We do not receive government or agency funding and with our community, we help our neighbours in need.”

According to a media release from the organizers, dated Monday, Feb. 26, 2024, Kingston joined the Give 30 campaign in 2014 and has been participating continuously to raise funds and awareness for Partners in Mission Food Bank, despite the recent challenges of COVID-19 pandemic restrictions. Last year, in 2023, the Kingston community came together to raise a record-breaking total of ~$25K through the Give 30 Campaign, “shattering our previous record of $16K from 2022,” Give 30 organizers shared.

“Through the challenges of the pandemic, and seeing the hunger felt in places dealing with crises around the world, we are reminded that hunger is a universal problem, not just ‘over there’ but even in our community right here in Kingston. We have an increasing population of newcomers fleeing crisis, those battling increasing costs of basic needs, all of whom are struggling to feed themselves and their families,” stated Mona Rahman, co-chair of Give 30 Team Kingston.

Michael Taylor, Give 30 Team Kingston, noted that Ramadan is about giving, building community, and understanding the challenges of hunger that others face, which is why it works so well in motivating people to give.

“Now more than ever, communities in Kingston and other Canadian cities need to come together to alleviate the growing instances of hunger that too many of their citizens are facing,” Taylor emphasized. “Give 30 is about uniting people of all faiths, to fight hunger and poverty which knows no race, religion, ethnicity, creed, gender or age and that’s why it’s important for everyone to join Give 30.”

Give 30 Team Kingston invites all local schools, community groups, and individuals to join this year’s campaign, which launches on Monday, Mar. 4 and will close on Monday, Jun. 10, 2024. Ramadan takes place from Monday, Mar. 11 to Monday, Apr. 9, 2024.

For more information, visit www.Give30.org.

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